The Toowoomba Chamber recently launched its Tik Tok page.
Interestingly, it highlighted to me the growing trend of the concept known as quiet quitting.
And no, we do not have an Only Fans page.
It is in early development, but considering the research undertaken by McCrindle, that Tik Tok is the number four learning platform in Australia for the Alpha generation, having a presence on this digital platform is considered an important part of our future outreach.
The idea of quiet quitting is viral on Tik Tok. Martina Bretous outlines in an article on Hubspot that the term took off due to a video on Tik Tok by content creator Naiad Khan. The video has over 3.5 million views followed by over 97.6 million TikTokers sharing their views on the concept.
Investopedia refers to the concept of quietly quitting or lying flat as it is referred to in China, as doing the minimal requirements of one’s job and putting in no more time, effort or enthusiasm than is necessary.
Quiet Quitting born out of Nashville
According to the Los Angeles Times the first known use of the concept quiet quitting was from Nashville based corporate recruiter and career coach Bryan Creely in March 2022 who invoked it via You Tube and Tik Tok digital platforms. Others suggest it originated in 2009 with remarks made by economist Mark Bolger.
In June 2022, according to a Gallup Survey in the United States, quite quitters made up 50% of the American workforce. Derek Thompson suggests in his article that this is not a new phenomenon. He goes on to say that it is a new way for burnt out or bored workers to describe their feelings.
Is quiet quitting a feeling?
Some say, like Geariod Reidy, in the financial review article, that this is all about our businesses inability to inspire workers in the workplace.
Do you agree with that?
The Entrepreneur argues that critics of quiet quitting are missing the point. They say employers need to take responsibility for their own company culture and implement strategies such as 360 feedback, career mapping, offer greater workplace flexibility, create and model healthy work-life balances and review employee benefits.
Do you have or recognise any quiet quitters in your workplace?
Is it a phenomenon in Toowoomba?
Do you think that quitting is fact or fiction? If you consider it as fact, what actions have you taken to address it?
Share your quiet quitting experience and stories by mailing admin@toowooombachamber.com.au